Milo Valuable Players.
The MILO Valuable Players programme gives children the recognition they deserve for their everyday achievements. Through MVP, MILO is calling on mum’s, dad’s, coaches and teachers to share stories of children they know, that deserve recognition. Ultimately, celebrating everyday achievements to unlock kid’s dreams.
A destination (sub domain) at milo.com.au was created to showcase our children’s stories. Phase 1 of the campaign was supported through MILO’s cricket sponsorship and gives children the chance to win prizes for their entries, as well as download and print their MVP player card. Phase 2 of the MVP programme will extend association across a broad range of sports and give children the chance to be the face of MILO. Phase 2 will also include the addition of a national in-store program to encourage awareness and entries for the proposed 3 year initiative.
We love wrestling with ideas, whittling them into shape, polishing them to perfection, and sending them out into the world. Here are a few little darlings we’ve unleashed lately.
CSIRO. INFINITY SWING. No matter our age, the memories and lessons we gain from playful experiences remain strong.
YOU Wines Wines have personalities just like people do, so what you drink is a statement of who you are.
Peroni. REBORN & Peroni, the exclusive beer of Sydney Mercedes-Benz Fashion Festival, launched 'Passaggio' - a unique installation which captured the true style of the Peroni brand.