Pymble Ladies’ College is a leading independent school in Sydney with a longstanding reputation for sporting excellence. After partnering on a film to promote their status as an Olympic Pathway school, REBORN was engaged to concept and produce the launch campaign marking their appointment as the first school in the southern hemisphere to partner with the Rafa Nadal Tennis Academy. The partnership marked a major step in the College’s high-performance sport program, and offered a chance to show what world-class opportunity can look like at school level.

REBORN led the creative development of a dynamic short film and social cutdowns to launch the partnership with impact and position Pymble as the school of choice for aspiring professional athletes. The hero film captured the ambition and intensity of elite tennis training, combining footage of real Pymble athletes with scenes from the Rafa academy in Spain. Shot in cinematic style with an energetic soundtrack to match, the result felt closer to a pro sports campaign than a school update. It rallied the Pymble community and reinforced the College’s position as a leader in elite sports education.

The film became a centrepiece of the partnership launch and helped generate media interest, culminating in a feature during national television coverage of the 2025 Australian Open – showcasing Pymble’s partnership on one of tennis’s biggest stages. The video later featured in national television coverage of the 2025 Australian Open.