Jurlique
Skin by Jurlique
Jurlique started in the Adelaide Hills, Australia, by Dr. Jurgen Klein & his wife Ulrike, who had a strong vision to create a pure and natural skin care range.
How do we drive efficiency for a popular, well known & local brand?
Objectives
Optimise Jurlique’s digital presence and sales through a strategic, multi-platform advertising approach, leveraging insights and learnings to continuously refine and target their messaging, thus enhancing reach and engagement with their consumer base.
The idea
Through a mix of campaign, tactical and always on activity across Facebook, Instagram, Quantcast and Beauty Heaven, we have helped Jurlique increase their reach and sales. Utilising a fluid mix of media platforms has allowed us to optimise creative based on previous learnings and understand the Jurlique consumers across platforms.
REBORN Responsibility
Brand strategy
Communications strategy
Creative direction
Product photography
Art direction
Copywriting
Design
Website design
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